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Khedr

Client
Khedr El-Attar
Services
Branding
Industry
Food & Beverage
Year
2015

Re-branding

The infamous Egyptian herbs, spices, and oils dealer wanted to completely rebrand to attract higher social class and younger audience, the rebranding will include the revamp of all packaging and introduction of new gourmet products.

The Concept

The new identity concept maintained both the authentic Egyptian identity and the neat and elegant look, which was applied all through the products’ packaging and the brand’s communication.

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