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Chery

Ghabbour Egypt trusted Spade to create a digital presence and experience for one of main brands, Chery. With international guidelines and benchmarks to follow, we created the modern, neat, and informative Chery website; An Online portfolio with a 360 experience for the users.

Client
Ghabbour
Services
UI/UX Design,Web & Mobile App Development
Industry
Automotive
Year
2017

The UI Guidelines

The branding manual only included a hint for the UI guidelines, we started our work by creating a more detailed guidelines that included the Google fonts, Web colors, and icon set that compliments the initial guidelines.

The Website

Although it is a simple online portfolio but data rich pages as car details, maintenance guide, and warranty list were a challenge in the wireframing phase. The UI concept was created to be simple and neat to match the brand's identity.

The Launch

The responsive website was launched to highlight Chery Egypt's presence among it's international counterparts and competitors.

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